Simply fill in the sections in [] below.
SUBJECT: Are you ready for this? [Fourth message/product] has arrived!
[Explanation of this message and what it claims to accomplish]
***You are receiving this message because you [made purchase or requested info from site or partner(s)].***
[lightly humorous question about why they are reading this message]?
Not exactly.
[deeper explanation of how this information/product can help and why]. You’ve [seen this in action -
specific example]
[statement affirming above].
So what am I supposed to [do/read/etc.]?
For the purpose of this [message/lesson/download/etc], [explain why they would do said action and how it
acheives a given benefit].
[Further affirming informational paragraph with more subtle details]. [explain why this works and how it is
beneficial]
[Info, Secret, download, etc.] #4: [Cliche description, like 'be the squeaky wheel, or early bird gets the worm]
.
You need [do what, when, and/or where]. Other than [the option/download you are providing, what can they do]? Check out
these great [topic] [tips, downloads, tutorials, etc]:
-
[Tip, pointer or suggestion #1]
-
[Tip, pointer or suggestion #2]
-
[Tip, pointer or suggestion #3]
-
[Tip, pointer or suggestion #4]
[Something motivational, like encourage to take action that ensures success].
“[Product]”, [what it can do and how they can benefit]. [What they will get by participating] - all for a
one-time payment of $[dollar figure]!
In the next three days, if you order “[Product]” you’ll
get [bonus #1], [bonus #2], and [bonus #3].
Why wait? Start [creative description of success] at www.yoursite.com
Next up: [Next Message's Topic]
[Enticing questions like: 'how is that possible']? Find out when you receive [Message/Download #5]. Stay tuned!
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